Effective Date: 19 July 2026
Kent Orthopaedic Practice Limited (“Kent Orthopaedic Practice”, “we”, “our” or “us”) is committed to protecting your privacy and handling your personal information in a fair, lawful and transparent manner.
This Privacy Policy explains what information we collect when you use our website (www.kentorthopaedicpractice.co.uk), why we collect it, how it is used, and your rights under UK data protection law.
Kent Orthopaedic Practice Limited
Company Registration Number: 07696229
Registered Office
Barnjet Cottage
Tonbridge Road
Maidstone
Kent ME16 9NJ
Email: secretary@kentorthopaedicpractice.co.uk
For any questions regarding this Privacy Policy or the way your personal information is handled, please contact us using the above email address.
Information you provide
When you contact us through our website or submit a referral, we may collect:
Health information is classified as special category personal data under UK GDPR and is handled with an appropriate level of confidentiality and security.
Information collected automatically
When you visit our website, we may collect technical information including:
This information is collected through Google Analytics 4 to help us understand how visitors use our website and improve its performance.
We use your information to:
We do not use your personal information for marketing purposes and we do not operate a mailing list or newsletter.
Under UK GDPR we process personal information because:
Where health information is processed, this is undertaken in accordance with the relevant provisions of UK GDPR relating to healthcare services and the management of patient care.
Information submitted through our Contact Form or GP Referral Form is sent directly to our practice email address.
We use this information solely for responding to your enquiry, arranging appointments or managing referrals.
Submission of a contact or referral form does not create a doctor–patient relationship and does not guarantee an appointment.
Our website uses Google Analytics 4 (GA4) to understand how visitors use the website.
Analytics data helps us improve website performance, navigation and content.
Google Analytics collects information such as pages viewed, time spent on the website and general visitor trends. We do not use Analytics to identify individual visitors.
Analytics cookies will only be used where you have given your consent through our cookie preferences.
Our contact form is protected using Google reCAPTCHA to reduce spam and protect the security of our website.
Use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service.
Some pages on our website may contain embedded YouTube videos.
Viewing these videos may result in YouTube placing cookies or collecting information in accordance with Google’s own privacy policies.
We recommend reviewing Google’s Privacy Policy if you choose to watch embedded videos.
We will never sell your personal information.
We may share information where appropriate with:
Any third parties processing personal information on our behalf are required to maintain appropriate security and confidentiality.
We take appropriate technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure or destruction.
Although we take reasonable steps to safeguard information submitted through our website, no internet transmission can ever be guaranteed to be completely secure.
We retain personal information only for as long as necessary for the purposes for which it was collected and to comply with legal, regulatory and professional obligations.
Patient records are retained in accordance with applicable legal and professional record retention requirements.
Website enquiry information is retained only for as long as reasonably necessary.
Under UK data protection legislation you have the right to:
Requests should be sent to:
secretary@kentorthopaedicpractice.co.uk
If you have concerns about how we handle your personal information, we encourage you to contact us first so that we can try to resolve the matter.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent authority responsible for data protection.
Our website may contain links to external websites.
We are not responsible for the privacy practices or content of external websites and encourage you to read their privacy policies.
We may update this Privacy Policy from time to time to reflect changes in legislation, guidance or our services.
The latest version will always be published on this website together with the effective date shown above.